In the media , thanks to our Chief Scientist Dr. Dharmica Mistry, 2016 was a very strong year for publicity with Dharmica featuring (click on the image to go to the article):
In the Australian Financial Review (AFR) in February
In a in depth interview with Fran Kelly on ABC Radio National also in March
In the October edition of the Australian Women’s Weekly
As NSW Young Women of Year in March
Receiving the AFR’s Young Executive of the Year Award in July
In the December issue of Virgin Australia’s inflight magazine
All of these articles have helped raise awareness of BCAL Dx and our work on developing a unique blood test for breast cancer that fills the need for a more accurate, effective and practical screening test for breast cancer for all women everywhere – the BCAL Test.
BCAL Dx has also been actively involved in pitching to over 70 high profile individuals through the “Heads Over Heels” network.
At the Sydney-based event, Dr Dharmica Mistry gave a seven-minute pitch to a room full of key decision makers followed by the opportunity to interact with all members of the audience with the aim of making high level connections with potential investors, key figures in government and high profile individuals in the breast cancer space. This has already resulted in several key meetings.